WooCommerce Subscription Analytics — MRR, Churn & Retention in Real Time
WooCommerce Subscriptions doesn't show you MRR, churn rate, or retention cohorts. SaleTides does — automatically, from the day you connect your store.
The problem
WooCommerce Subscriptions Tracks Payments. It Doesn't Track Your Business.
The WooCommerce Subscriptions plugin is excellent at processing recurring payments. But it wasn't built to answer the questions that actually run your business: Is my MRR growing? What's my churn rate this month? Which subscriber cohort retains the best?
Without answers to those questions, you're making pricing, marketing, and product decisions on gut feel. SaleTides adds the analytics layer that WooCommerce Subscriptions is missing.
WooCommerce Subscriptions
- Subscription status per customer
- Next payment date
- Basic renewal reports
SaleTides on top
- MRR, ARR, and net MRR trends
- Churn rate by week and month
- Subscription lifecycle visualisation
- Retention cohort analysis
- Failed payment tracking
What SaleTides tracks
Six Subscription Metrics That Actually Run Your Business
Monthly Recurring Revenue (MRR)
Your real-time monthly revenue from active subscribers. SaleTides breaks MRR into new, expansion, churned, and net so you know exactly what moved the needle each month.
Annual Recurring Revenue (ARR)
MRR × 12. ARR gives you the high-level trajectory of your subscription business for planning, benchmarking, and investor reporting.
Churn Rate
The percentage of subscribers who cancel in a given period. SaleTides tracks churn weekly and monthly so you catch increases before they compound — and can investigate the cause while it's still fresh.
Active Subscribers
How many customers currently hold an active subscription. Track how this number trends over time and correlate changes to product updates, price changes, or marketing campaigns.
Subscription Lifecycle
Visualise every stage — trial, active, paused, failed payment, cancelled — across your entire subscriber base. Identify which lifecycle stage is losing the most customers and intervene at the right point.
Retention Cohorts
Group subscribers by the month they first signed up and track how many are still active at 1, 3, 6, and 12 months. Cohort analysis reveals whether your retention is improving or quietly deteriorating.
Common Questions
Yes. SaleTides is built specifically for stores running WooCommerce Subscriptions. It imports all subscription data via the WooCommerce REST API and tracks MRR, ARR, churn, active subscribers, and subscription lifecycle automatically.
SaleTides calculates MRR from your active WooCommerce subscriptions — multiplying active subscriber count by average revenue per subscriber. It also breaks MRR into new MRR, churned MRR, and net MRR so you can see exactly what's driving changes.
Yes. SaleTides tracks subscription lifecycle stages and flags subscribers who have paused, failed a payment, or are approaching renewal — giving you the window to intervene before they cancel.
A monthly churn rate below 2–3% is considered healthy for most subscription eCommerce businesses. Anything above 5% monthly means you're losing more than half your subscriber base each year and retention should be your top priority.
See Your MRR and Churn Rate Today
Connect your WooCommerce store in under 5 minutes. Your subscription metrics populate automatically.
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